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White Paper V600
27 August 2005
Examples of usage
Streaming of music (on demand)
Browse to a Web page to check out the latest top
ten list of pop music, to see if there are any new
songs. Select a few songs, stream the music to the
phone and listen to the songs through the stereo
headset or via the built-in loudspeaker.
Streaming of news (on demand)
Browse to a morning paper’s Web page to check
the news. Select the five-minute version of the lat-
est financial news, stream the news to the phone,
and watch it on the bus on the way to work.
Streaming/download of music video (on
demand)
Browse to a Web page and decide to check out the
latest rock videos. Select a video to watch, click
the link and then stream a one-minute version of
the video. Download and pay for the complete
video. A memory check is automatically performed
to make sure that the phone has enough free mem-
ory.
Streaming of live radio (broadcast)
Check out and listen to a favourite radio station.
Browse to the home page and start to stream the
content. The content is audio or audio with pictures
of the artist.
Streaming of live traffic information
(broadcast)
Find out if there is a traffic jam on the highway
before heading home. Browse a page for local traf-
fic information. If there is a traffic jam, take an alter-
native route home.
User-created content (Web album)
Show friends how fantastic the beach is whilst on
vacation. Record a video clip and upload it to a
Web album. Friends can then stream or download
the clip to their computer or phone.
Market and revenue possibilities
As streaming means “seeing the product without
having it”, it can be extensively used in the music
and film industry. There are also great revenue pos-
sibilities for subscription-based content; for exam-
ple, the user can subscribe to several on demand
services such as news and traffic information.
Gaming
Gaming is now seen as a standard
feature in mobile phones, where
Sony Ericsson promises to be a step
ahead in this regard. This is not only
due to faster download capability on the network.
There are some other reasons why the actual gam-
ing experience is better – the way Java has been
implemented, the fact that more processing power
has been dedicated to the games, the large 262k
colour screen and more sophisticated graphics
with Java 3D and the Mascot API. The result is
games with improved graphics that react faster to
user commands when using the navigational key
as a joystick or game controller. The phone takes
mobile gaming to new heights.
Supporting J2ME™ (Java 2 Micro Edition), the
phone lets users download and run new games
and applications. This is a great way to upgrade the
game gallery, install work-supportive programs and
personalize the phone.
SMIL
SMIL stands for Synchronized Multimedia Integra-
tion Language and is pronounced “smile”. SMIL is
an advanced XML-based protocol, and Sony Erics-
son’s MMS implementation supports a subset of
the SMIL 2.0 protocol according to OMA MMS IOP
document version 1.2.