Filter
Top Products
3.12
Chapter 3 The Nokia Point & Find Story
Nokia Point & Find delivers breakthrough mobile services
Nokia Point & Find:
• Simplies the mobile user’s experience of essential search
functionality.
• Integrates capabilities and features of multiple mobile de-
vice functions—camera, Internet connection, and GPS—into
one application.
• Increases the speed and relevance of mobile search and in-
formation discovery by dramatically reducing the complex-
ity of the user process.
Unique strengths of Nokia Point & Find worlds
• Easily and conveniently delivers content at point of need
and discovery
• Initial object identication and relevant results without
even one click
• No typing or keywords required (with object recognition)
• Multiple result action options, including web, phone, multi-
media, and messaging
• Full barcode recognition
• Nokia backing, vision, and commitment to R&D and future
technology evolution
• Professional services for publishers who don’t elect to use
the self-serve approach
• Customer support to address the needs of users and pub-
lishers alike
Strategically positioned: Nokia Point & Find
effectively meets new customer demands for control,
inuence, and accessibility of mobile content and
has the potential for signicant adoption.